Strike a Pose: Nadirah Jama Redefines Photo Booth Services
Pose photo booth redefines standards and creates space for those who have felt unseen by the wedding industry.
November 20, 2024
It started when she was looking for a baby photo for her high school yearbook. Now, it’s a growing business for Nadirah Jama, owner of Pose (@pose_mn) photo booth service.
Finding that photo “sparked my interest in capturing moments, particularly those of my siblings, as I realized the significance of preserving memories through photography,” Jama says.
Jama notes that her Twin Cities-based business adds a new element to the usual array of wedding vendors. “Couples who pick me are usually pretty stoked to see someone like me in the mix, especially as a woman of color,” she says. “Being a Muslim, I’ve noticed a lot of Muslim women wanting cultural weddings, but struggling to find vendors who get it. That’s where I come in, ensuring their expectations are met—and blown away.”
Another big reason she’s in the field is to support brides who opt for all-women weddings, she says. “It’s often tough for them to find a female photographer who understands their vision. That’s where my photo booth shines, creating memories these brides truly love.” The best part of working at those weddings, she says, is the gratitude of the brides.
She got her break at an open house for a clinic in Minneapolis. Compliments began flowing in. “I remember one of the guests even telling her daughter to hurry up before we shut down our booth to get her photo taken,” she recalls. “It was the best feeling ever!”
Word spread, and now, she says, “every time someone takes a picture with my photo booth, it’s a hit.” Part of that is because of “an open, fun-loving nature, so making people comfortable comes naturally,” she says. “Sometimes I even step in front of the lens to encourage [camera-shy clients] to join in on the fun.”
Along with props, frames and various filters, Pose offers a glam filter, which Jama says transforms photos into elegant black-and-white images against a sleek white or black backdrop. “It’s a popular choice for guests looking to add a touch of sophistication and glamour to their photos.”
Heading into her second year running Pose, three of her sisters now contribute to the operation, and she’s grateful for their support. “They’re integral to my team, stepping in to assist during events and ensuring everything runs seamlessly, even when I can’t be physically present,” she says. “Their dedication and willingness to learn, whether it’s creating templates or perfectly matching designs to the couple’s vision, have been invaluable.”
